Going south of the river...

Or look what we've gone and done. For a culture, that spends a fair bit of its life working online, social media types are, well, pretty sociable in the real world. For one thing, they throw great parties and hold regular meetups. One of the nicest things about Twitter and blogging meetups, is you can turn up and not know anybody and people will still, likely as not, know who you are. Even if not, you'll at least have a topic of conversation to get you started, which is ideal for people such as myself who aren't natural minglers.

One of my favourite meetups is Lewis Webb's Shoreditch Twit, an informal gathering in Shoreditch for people on Twitter. There's nothing much to it - Twitter (geeks) meet down the pub, often with some kind of theme (the last involved free games of table football. I rule at table football). The only downside is Shoreditch is in east London and is a bit of a trek to get home, south of the river.

Via a Facebook conversation with Lolly, I mentioned I was thinking of doing a South of the River Tweet up (sorry, that sounds a bit wanky doesn't it). A couple of Tweets and emails later, and with Rich also offering his services, the Dirty South Tweet was born, for us Southern types who don't want to have such a long journey home. It is, if you will, the Shoreditch Twit on tour. Or something.

Of course, it's not just South Londoners who are invited - any Twitterer, be it north, south, east or west or even, God forbid, outside of London (what do you mean there's a world outside the capital?) are more than welcome to join us to, well, drink. And chat. And that's about it.

We're still in the process of sorting out there whens and wheres, but should have something concrete very very soon. In the meantime, there's the blog and the Twitter stream - show them both some love by Tweeting or linking :)

Any excuse for a drink, really....

What's really fantastic about this is the idea came from one quick musing on a Facebook post and has already started to take shape just 48 hours later - and the Dirty South Tweet blog is already doing over double the traffic this place does on a good day.

What's even more fantastic, is just a few years ago, this bunch of people probably would have only known each other in passing, maybe meeting at the occasional event, but rarely making the effort to contact each other via email to say: "Hey, let's get a group of us together and head out to the pub for a drink."

Forget your marketing, PR and whatnot for a while. Twitter, Facebook and blogging have made it easier for like-minded people to get together down the pub, without having to utter the words "I'm meeting somebody from the internet," and having to explain it's nothing to do with sex.

It's one of the reasons I love social media. It's not called social for nothing.